Medical Communication Services – Making a Difference
Meaningful Customer Interactions.
Today, medical communications have been shaped by changes in regulatory compliance, increasingly sophisticated science, and a target audience that extends beyond the physician. These changes have prompted the need for diverse messaging and educational solutions, provided to multiple audiences with competing time demands.
Furthermore, successful communication programs are seen as a reflection of a company's commitment to educating the medical community and are directly proportional to a brand's ability to improve the quality of patient lives. As a result, demand for meaningful interactions, unbranded and branded professional education, cultural competency, speaker training, and field sales communication tools and programs are critical imperatives every organization and brand team face. Thus, partnering with an expert that can provide compelling, engaging, and sustainable customer experiences is no longer a luxury...it's a necessity.
Our clients entrust us to deliver effective content and communication programs that combine comprehensive adult learning principles, incorporate key behavioral questions and drivers across the learning cascade, implement speaker contracting and program activity flawlessly, and provide field activity and aggregate spend reporting while maintaining full regulatory compliance within a secure technology platform.
Content Development with Compelling Clinical Relevancy.
At the heart of every asset's success is a clear, concise, and compelling clinical story.
Phoenix prides itself on possessing an experienced Scientific Services staff that has led content development initiatives on multiple pharmaceuticals and devices, encompassing US and global products.
At Phoenix, we've integrated rich media with proven content development methodology across multiple therapeutic areas to bring you the GATEWAY™ Content Management System. This approach engages your audience through interactive and video-based content, helping you transform scientific data and brand messages into compelling clinical relevancy.
Creative Services That Weave a Visual Story.
Weaving a visual story that addresses the essence of clinical relevancy will deliver impact and create customer loyalty.
With over 40 years' collective experience in the advertising and medical communications industry, the Phoenix Creative Services team brings content to life using rich media solutions, traditional and untraditional collateral, and compelling and leading edge designs and materials.
Technology As a Competitive Advantage.
Having the know-how to leverage technology as an enabler of content delivery across multiple audiences is a competitive advantage.
From speaker training to speakers bureau materials to field sales in-service tools, the Phoenix Technology Services team has designed a suite of "turn-key" enterprise-wide solutions (GATEWAY™, SMART®) and individual customizable programs to accommodate a broad range of regional, national, and global communication, reporting, and regulatory compliance needs flawlessly.
Reach, inform, excite, and compel your audience to make a difference!
Experience The Phoenix Difference.
“The Phoenix Team has transformed our speakers bureau with their full service model…from multi-media
content delivery to the elimination of paper with a cost effective/timesaving online speaker contracting process, to
flawlessly executed speaker training meetings. For our brand, 'The Phoenix Difference' has meant superior 'white glove'
service for our speakers, speaker program attendees and reps”
"The Phoenix Team brings new meaning to
"full service." They provide outstanding
client service, project management, and
"When it comes to the creation of
scientific content, the Phoenix team is
unparalleled. They consistently generate
materials that effectively weave together
both clinical and marketing messages."